{"id":1239,"date":"2020-08-20T07:32:16","date_gmt":"2020-08-20T06:32:16","guid":{"rendered":"https:\/\/clairewhitten.co.uk\/?page_id=1239"},"modified":"2025-01-17T17:31:56","modified_gmt":"2025-01-17T17:31:56","slug":"white-oaks","status":"publish","type":"page","link":"https:\/\/clairewhitten.co.uk\/?page_id=1239","title":{"rendered":"White Oaks"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1239\" class=\"elementor elementor-1239\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3af9a772 elementor-section-height-min-height elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"3af9a772\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e0da89d elementor-invisible\" data-id=\"2e0da89d\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b2d924d elementor-invisible elementor-widget elementor-widget-image\" data-id=\"6b2d924d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_mobile&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"84\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White_Oaks_Logo-300x84.png\" class=\"attachment-medium size-medium wp-image-1249\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White_Oaks_Logo-300x84.png 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White_Oaks_Logo-768x214.png 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White_Oaks_Logo.png 843w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-38652376 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"38652376\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5867abac elementor-invisible\" data-id=\"5867abac\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;,&quot;animation_delay&quot;:400}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63478a16 elementor-widget elementor-widget-image\" data-id=\"63478a16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM4OSwidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9XaGl0ZS1PYWtzLUJyYW5kLVN0YW5kYXJkcy1HdWlkZS1QSE9UT1NIT09ULVYzLTUuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"580\" height=\"410\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5-768x543.jpg\" class=\"elementor-animation-shrink attachment-medium_large size-medium_large wp-image-1389\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5-768x543.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5-300x212.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5-1024x724.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-5.jpg 1400w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1715af95 elementor-widget elementor-widget-image\" data-id=\"1715af95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"WhiteOaks7\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI0NiwidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA4XC9XaGl0ZU9ha3M3LmpwZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"580\" height=\"363\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7-768x480.jpg\" class=\"elementor-animation-shrink attachment-medium_large size-medium_large wp-image-1246\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7-768x480.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7-300x188.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7-1024x640.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7-1536x960.jpg 1536w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/WhiteOaks7.jpg 1600w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-30c0eada elementor-invisible\" data-id=\"30c0eada\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;,&quot;animation_delay&quot;:400,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a838e3d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5a838e3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bc5a462 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6bc5a462\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adb277d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"adb277d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7395c704 elementor-widget elementor-widget-image\" data-id=\"7395c704\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5MiwidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9XaGl0ZS1PYWtzLUJyYW5kLVN0YW5kYXJkcy1HdWlkZS1QSE9UT1NIT09ULVYzLTEwLmpwZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"410\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10-768x543.jpg\" class=\"elementor-animation-shrink attachment-medium_large size-medium_large wp-image-1392\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10-768x543.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10-300x212.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10-1024x724.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-10.jpg 1400w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ec5ab33 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ec5ab33\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4e378625 elementor-invisible\" data-id=\"4e378625\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;,&quot;animation_delay&quot;:300,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5224f35c elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5224f35c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:600,&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Senior living is rapidly evolving, and this project was an attempt to take a fresh look at a subject matter that is often viewed as somber and staid.<\/p><p>The original Whiteoaks senior living brand was dated and old-fashioned &#8211; we wanted to inject new life into it, to reflect the shifting requirements of this evolving marketplace.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5a0417ac\" data-id=\"5a0417ac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7573cf3d elementor-hidden-phone elementor-invisible elementor-widget elementor-widget-image\" data-id=\"7573cf3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"White0aks-8\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI0MywidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA4XC9XaGl0ZTBha3MtOC5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"363\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8-768x480.jpg\" class=\"elementor-animation-shrink attachment-medium_large size-medium_large wp-image-1243\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8-768x480.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8-300x188.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8-1024x640.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8-1536x960.jpg 1536w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/08\/White0aks-8.jpg 1600w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b898598 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b898598\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-592521d3 elementor-invisible\" data-id=\"592521d3\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e64477b elementor-widget elementor-widget-image\" data-id=\"7e64477b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5MSwidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9XaGl0ZS1PYWtzLUJyYW5kLVN0YW5kYXJkcy1HdWlkZS1QSE9UT1NIT09ULVYzLTkuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"410\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9-768x543.jpg\" class=\"attachment-medium_large size-medium_large wp-image-1391\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9-768x543.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9-300x212.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9-1024x724.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-9.jpg 1400w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63727689 elementor-widget elementor-widget-spacer\" data-id=\"63727689\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fe3d266 elementor-invisible\" data-id=\"fe3d266\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79d5567e elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"79d5567e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:600,&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Creating a fresh and modern identity, I carefully avoided all the stereotypical visual language associated with later life. Bright colours, dynamic shapes and confident imagery challenges the stereotypical preconceptions of old age. \u00a0The final result is a bold, positive and engaging new brand.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-deac4da elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"deac4da\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0c6ffa4 elementor-invisible\" data-id=\"0c6ffa4\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3417b41 elementor-widget elementor-widget-image\" data-id=\"3417b41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5MywidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9XaGl0ZS1PYWtzLUJyYW5kLVN0YW5kYXJkcy1HdWlkZS1QSE9UT1NIT09ULVYzLTEyLmpwZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"410\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12-768x543.jpg\" class=\"attachment-medium_large size-medium_large wp-image-1393\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12-768x543.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12-300x212.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12-1024x724.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-12.jpg 1400w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b94a5b2 elementor-widget elementor-widget-spacer\" data-id=\"b94a5b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7b6df79 elementor-invisible\" data-id=\"7b6df79\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4dab33c elementor-widget elementor-widget-image\" data-id=\"4dab33c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5MCwidXJsIjoiaHR0cHM6XC9cL2NsYWlyZXdoaXR0ZW4uY28udWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9XaGl0ZS1PYWtzLUJyYW5kLVN0YW5kYXJkcy1HdWlkZS1QSE9UT1NIT09ULVYzLTcuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"410\" src=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7-768x543.jpg\" class=\"attachment-medium_large size-medium_large wp-image-1390\" alt=\"\" srcset=\"https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7-768x543.jpg 768w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7-300x212.jpg 300w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7-1024x724.jpg 1024w, https:\/\/clairewhitten.co.uk\/wp-content\/uploads\/2020\/09\/White-Oaks-Brand-Standards-Guide-PHOTOSHOOT-V3-7.jpg 1400w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1815b7 elementor-widget elementor-widget-spacer\" data-id=\"d1815b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a0ddd82 elementor-section-height-min-height elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"7a0ddd82\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21fc6650\" data-id=\"21fc6650\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Senior living is rapidly evolving, and this project was an attempt to take a fresh look at a subject matter that is often viewed as somber and staid. The original Whiteoaks senior living brand was dated and old-fashioned &#8211; we wanted to inject new life into it, to reflect the shifting requirements of this evolving [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-1239","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"post-thumbnail":false,"twentytwenty-fullscreen":false},"uagb_author_info":{"display_name":"Claire","author_link":"https:\/\/clairewhitten.co.uk\/?author=1"},"uagb_comment_info":0,"uagb_excerpt":"Senior living is rapidly evolving, and this project was an attempt to take a fresh look at a subject matter that is often viewed as somber and staid. The original Whiteoaks senior living brand was dated and old-fashioned &#8211; we wanted to inject new life into it, to reflect the shifting requirements of this evolving&hellip;","_links":{"self":[{"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/1239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1239"}],"version-history":[{"count":5,"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/1239\/revisions"}],"predecessor-version":[{"id":1990,"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/1239\/revisions\/1990"}],"wp:attachment":[{"href":"https:\/\/clairewhitten.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}